The writing legend that is Simon Kuper:
The last time Barca chose someone who was an A-list coach at the moment of his appointment was in 2002, when Louis van Gaal briefly returned to the club. After his failure, Barcelona decided to reverse its decision-making. Instead of hiring a coach and letting him decide what kind of football to play, the club would decide what kind of football to play and find a coach to go with it.
As is Kuper’s wont, he frames his idea brilliantly with an analytical point that nobody else has caught on to. It is easy to forget with all the glory he has achieved in the past decade that Pep was a novice coach when Barcelona gave him the reins. Many have questioned whether the likes of Ernesto Valverde and Quique Setien have the stature to manage Barca. Kuper argues that this is actually a moot point. It's a unique view, and one I agree with.